Understanding your personal Style DNA is the key to looking and feeling your best
Meet your
personal AI stylist!
personal AI stylist!
Join millions of people who have already unlocked their style formula.
Style Goal
CONTINUE
What is your main style goal?
Style Goal
❮
CONTINUE
How do you want Style
DNA to elevate your style?
DNA to elevate your style?
Style Goal
❮
CONTINUE
We feel you!
As it turns out, 64% of us would also like to get personalized style recommendations.
And we're here to help! With Style DNA, you have the power of a personal stylist at your fingertips.
And we're here to help! With Style DNA, you have the power of a personal stylist at your fingertips.
Style Goal
❮
AWESOME
When I think of reaching my style goals I see myself...
Style Goal
❮
CONTINUE
How well do you know
your style?
your style?
Style Goal
❮
CONTINUE
Next up, let us learn more about your shopping experience so that we may help you shop smart.
Style Goal
❮
Great news!
With Style DNA, you only need five days to elevate your style and learn about the colors, patterns and shapes that suit you.
CONTINUE
Tell us about your
shopping experience
shopping experience
Shopping
❮
CONTINUE
You’re not alone!
Shopping
❮
The main reason I return clothes is because...
CONTINUE
Which clothes you
prefer to shop?
prefer to shop?
Shopping
❮
CONTINUE
Stay tuned - our male version of the app is coming soon!
❮
Add your email address and we'll let you know when we go live.
SUBSCRIBE
Which brands do you want to see recommendations from?
Shopping
❮
CONTINUE
What size do you usually shop for?
Shopping
❮
CONTINUE
Did you know
Shopping
❮
CONTINUE
that 88% of the people we asked would love to have a personal shopper but can't afford one? That's where we come in!
Next, tell us how you manage your wardrobe so that Style DNA may optimize it.
Shopping
❮
We’ve got you covered!
Now you can take your personal AI stylist with you anytime, anywhere.
CONTINUE
Do you have clothes in
your wardrobe that you
don’t know how to style?
your wardrobe that you
don’t know how to style?
Wardrobe management
❮
CONTINUE
Do you struggle
hoosing outfits for...?
hoosing outfits for...?
Wardrobe management
❮
CONTINUE
72% of people we asked are unsure of how to style their items of clothing, so they would often wear the same thing
Wardrobe management
❮
TELL ME!
Each Style DNA experience is unique. So let's get to know you so that we can start to create your very own personal style formula.
Wardrobe management
❮
Let's make "I have nothing to wear!"
In just a few steps, we will enhance your wardrobe with items you already have and new pieces you may. You'll soon fall back in love with every piece that you own!
CONTINUE
Personal
❮
Don't worry, your data will be used solely to generate your style formula and remains confidential
We will never share your data with third parties.
CONTINUE
What's your age range?
Personal
❮
CONTINUE
Which shape best describes your body?
Personal
❮
This will help us to find clothes that best suit your body type
CONTINUE
Your height
Personal
❮
CONTINUE
Personal
❮
It’s time to unlock
your style formula!
your style formula!
We are analyzing your data.
CONTINUE
Shopping
❮
Thank you!
We have received your email and
will let you know about the launch
of the app
will let you know about the launch
of the app
SCAN YOUR FACE
❮
Take a selfie
Please follow the instructions - especially regarding lighting - to ensure the analysis is as accurate as possible
Clean off your phone camera lens
Find a spot with natural light but not in direct sunlight. Now face the window.
Take off your glases.
No need to strike a pose. Keep your face relaxed, without smiling or squinting.
No need to strike a pose. Keep your face relaxed, without smiling or squinting.