Style DNA

2024 @ Style DNA. All right reserved.

We're here to assist with your everyday style dilemmas

Wondering which clothes complement your appearance? Struggling to pair your items into trendy outfits? Unsure about buying a specific item? Need wardrobe updates or personalized clothing suggestions? Just ask your AI Stylist!

We're here to assist with your everyday style dilemmas

Wondering which clothes complement your appearance? Struggling to pair your items into trendy outfits? Unsure about buying a specific item? Need wardrobe updates or personalized clothing suggestions?
Just ask your AI Stylist!

Look amazing & always
know what to wear in 1-2-3

1.

Decode your personal DNA with a simple selfie to build your Style Formula

Discover your color palette, style guide, and tips to enhance your beauty

2.

Maximaze your Wardrobe

Scan your own items:

1) to allow your AI stylist to pair them into outfits for all occasions;

2) to be inspired by new outfit ideas.

Scan your own items to get them paired by occasion or to be inspired by new outfit ideas:

1) to allow your AI stylist to pair them into outfits for all occasions;

2) to be inspired by new outfit ideas.

3.

Get shopping assistance anytime, anywhere

Shop confidently with clothes that complement you
and match your wardrobe

Huge marketplace

+5m items sorted by our Style Formula and Preferences

+231

retailers

+26 000

brands

+5m

items filtered by
your Style Formula

Shopping with Your AI Stylist in-store

Snap a photo, check if it’s a match, and discover how to pair it with your wardrobe items

3.

Get shopping assistance anytime, anywhere

Shop confidently with clothes that complement you and match your wardrobe

Huge marketplace

+5m items sorted by our

Style Formula and Preferences

+231

retailers

+26 000

brands

+5m

items filtered by
your Style Formula

Shopping with Your AI Stylist in-store

Snap a photo, check if it’s a match, and discover how to pair it with your wardrobe items

And there's more! Your AI Stylist is always here for you!

Ask any questions in regards to your style or clothing recommendations, and receive instant answers in the chat

And that's not all! Get your daily dose of outfit inspiration

Style Formula, Style any item, Wardrobe outfits, for various occasions

Ratings & Reviews

“I’ve had so many compliments and feeling way more confident since using Style DNA”

I used to have a wardrobe full of clothes but nothing to wear. Now I get fresh new outfits from the things I already own

by Nancy Johnson, USA

Style DNA has really demystified the shopping experience for me. I can now shop smarter, saving myself money and time

by Carol Watson, USA

I don’t have to ask my friends for advice about what to buy anymore. Style DNA lets me know instantly if an item will suit me as I shop

by Kathleen McBride, GE

Team

Barcelona and London-based Style DNA: image consultants, fashion experts from YOOX NET-A-PORTER GROUP and Farfetch, plus data scientists from Google and Intel. This unique blend creates an innovative shopping experience, fusing human expertise and cutting-edge science

Mission

At Style DNA, we’re committed to sustainable shopping and guiding you to make smart choices that complement your unique appearance and align with your wardrobe. Our expertise helps you build a wardrobe that reflects your personality and meets your needs, so you look amazing and feel your best.

Elevate your style